A new future for European trade is just around the corner


In December 2015, the European Commission announced their negotiations concerning the Comprehensive Economic and Trade Agreement (CETA). The purpose of this trade agreement between the European Union and Canada is to strengthen economic relations, standardization for in and export and generate jobs for both parties. In addition, European enterprises are being enabled to compete with Canadian enterprises for obtaining projects from the Canadian government and vice versa. The European Union (EU) and Canada signed the agreement and hence the ratification by the member states of the EU is the only procedure left in getting the CETA treaty operational. The treaty is expected to be ratified during the EU-Canada summit on October 27th, 2016.

To achieve the purpose of the CETA treaty on a sustainable level, existing trade procedures will modified. This means that the CETA treaty will have a positive effect on certain sectors of custom duties, end restrictions on accessing public contracts, open-up the services market, offer predictable conditions for investors and help prevent illegal copying of EU innovations and traditional products. The modifications of these trade regulations could have a great financial impact on all members of the treaty. For example, the Dutch Minister of Foreign Trade, Lilianne Ploumen said that the commerce traffic between the Netherlands and Canada could increase with 1,2 billion EUR for the Dutch public treasury.

Whereas trade regulations and restrictions will be minimized, product safety standards will be maintained. When a product is introduced to the European market it has to fulfil the requirements according to the European Product Regulations and CE certification procedure. Vice versa products released on the Canadian market have to be in compliance with the Canadian Standards Association (CSA) standards. To ensure that the CE-marking standards for Europe and the CSA standards for Canada do not prevent trading relations the International Organization for Standardization (ISO) provides both parties with international standards (IEC) which are aimed to be recognized by both parties concerned. The aim of the CETA treaty is to give bright prospects to the future of the many European and Canadian enterprises.
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